tag:blogger.com,1999:blog-34798599.post4164037135332555240..comments2023-11-14T11:44:10.396-05:00Comments on The Legion of Decency: How To Succeed In Canadian Showbusinessjimhenshawhttp://www.blogger.com/profile/07815834271470133872noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-34798599.post-45896447471718386102007-02-10T22:37:00.000-05:002007-02-10T22:37:00.000-05:00Good points, both of you.KJCGood points, both of you.<BR/><BR/>KJCKelly J. Crawfordhttps://www.blogger.com/profile/17616846693843517335noreply@blogger.comtag:blogger.com,1999:blog-34798599.post-64333609415576849942007-02-10T19:49:00.000-05:002007-02-10T19:49:00.000-05:00If you work in public relations, it's understandab...If you work in public relations, it's understandable that you would first think about how to market a show, using all the formats you mentioned. That's your job,and you're doing it. Right on.<BR/><BR/>But if the executives of broadcast outlets or producers or distributors are only judging material based on the same criteria, well, you're all doing the same job. And some of you are redundant. <BR/><BR/>Broadcast tv might be losing some viewers to new media. I suggest tht they're losing other viewers because they're not producing the quality of programming that viewers demand. Cable outlets like HBO figured that out a long time ago.syngehttps://www.blogger.com/profile/08477157734706739693noreply@blogger.comtag:blogger.com,1999:blog-34798599.post-70291224842541404882007-02-10T18:03:00.000-05:002007-02-10T18:03:00.000-05:00Hey Kelly, Absolutely nothing wrong with expanding...Hey Kelly, <BR/><BR/>Absolutely nothing wrong with expanding a show into as many markets as possible. But I think it's problematic when the process works in reverse -- and even scarier when the talent brought to the project isn't there because of "talent" but notoriety. <BR/><BR/>Backwards buzz tends to hurn both the audience, who may be expecting something similar to their YouTube or gaming experience -- and it often leads to warping the original material to fit the marketing plan.jimhenshawhttps://www.blogger.com/profile/07815834271470133872noreply@blogger.comtag:blogger.com,1999:blog-34798599.post-31848142286992640802007-02-09T14:41:00.000-05:002007-02-09T14:41:00.000-05:00I work in public relations and promotions and the ...I work in public relations and promotions and the first thing on my mind when I hear about a new TV series or movie idea is "How can we/how will they translate this to the Web? Mobisodes? An interactive game? YouTube teasers and promos? How about a MySpace presence in addition to the official website? Who will tend to the Wikipedia page? How can we/will they use cell phones and ipods as part of the campaign? Can we sell T-shirts, mugs and calendars with snappy quips like 'Save the cheerleader, save the world' or 'Trust No One'."<BR/><BR/>While I completely respect the craft of screenwriting and understand how hard it is to produce a show on a budget, is it so wrong that I tend to view everything as a pitch and a ploy to market the show and increase its global appeal?<BR/><BR/>KJCKelly J. Crawfordhttps://www.blogger.com/profile/17616846693843517335noreply@blogger.com