It’s perhaps fitting that following the consumer excesses of Black Friday and Cyber Monday, there would be a day designated as “Giving Tuesday”.
The concept is kinda like the original version of Boxing Day where the wealthy would celebrate Christmas and the following day box up both the uneaten feast and the items their gifts had replaced and ship them off to those in need.
Maybe with much of the Christmas shopping out of the way, it’s an opportunity to remind yourself of the true meaning of the season and the reality that it truly is better to give than receive.
The cool thing about Giving Tuesday is you’re not required to support any given charity, cause or person in need. You give what you want where you want.
Or you can just give of yourself. Help a sick friend run errands. Take out the garbage for the elderly woman down the street.
Just do something to exhibit that the season has arrived – and maybe continue that spirit for the next three or four weeks to bring some light and warmth as our natural world gets colder and darker.
If you’re short on ideas, Indiegogo has a whole list of great places to start. My personal favorite is here.
And maybe what Westjet has done for its third consecutive year will further inspire you.
No matter what you do, rest assured it will not be insignificant to somebody in need of your gift.